Joshua grew up in the backwoods of Kentucky on a family farm where he started his entrepreneurial journey at age 9, growing and selling pumpkins. By 16 he was developing local business partnerships, made it on the radio, and had a contract with a national brand for some of his other crops.
Joshua went on to serve as a Youth Pastor before shifting to serve on the Marketing & Design team at a $100M Nonprofit in Nashville. It was there he learned fundraising, leadership, and the power of storytelling to build a brand.
Joshua left that job to follow the Lord's call on his life after hearing Pastor Craig Groeschel say this: "To step toward your destiny, sometimes you have to step away from your security."
He founded Soulheart as world class Marketing Agency in 2013 and began serving Nonprofits and Small Businesses making a positive impact on the world. Soulheart is now a Super Intelligence Agency, helping brands build for the modern era with promptable websites, tools, and AI/SI infrastructure to help them win. Most recently Joshua founded Soulheart Ventures which is a portfolio of companies helping build brands that matter.
Joshua lives in Arizona with his wife Laura and their three kids. When he is not working, you will find him coaching high school baseball, on the golf course, outdoors hunting in the desert, or traveling the country with his family.